Why Channel Partners Deserve Respect – Not Disrespect

In real estate, one truth is undeniable: Channel Partners / Property Consultants are the backbone of this industry.

We connect buyers and sellers, invest in marketing, and guide clients during one of the most emotional purchases of their lives. Yet, we are often the first to be disrespected and the last to be paid.

Some developers and employees expose consultant income, creating a toxic culture. The moment this happens, buyers demand cashbacks and discounts as if it’s their right—completely ignoring that a consultant has already invested time, money, and effort.

Developers delay payments at will.Employees mistreat consultants.Buyers expect endless service but refuse fair compensation.

Real Incidents That Say It All

Resale Property DisrespectA buyer refused to pay an associate who introduced him to a property, saying:“Why should I pay just for exchanging numbers?”

The associate, in good faith, even offered: “You decide the fee, we will agree.”But instead of being fair, the client insulted the second associate—who was transparently appointed by the seller—arrogantly saying: “I won’t negotiate with you.”

👉 Would you ever say this to your lawyer or doctor? Why then to a consultant?

The Seller Who SidelinesA seller handed over his property keys to a consultant who invested his own money in marketing. Later, he casually said:“I’ve informed others too; I am not dependent only on you.”

👉 If you had spent from your own pocket, would you treat that investment so casually?

The Bigger Picture

• Developers allow backdoor cashback deals, eroding trust.

• Employees insult consultants instead of treating them as partners.

• Buyers contact multiple agents for the same property, disrespecting the one who worked sincerely.

• Backstabbers within our own community weaken the unity we desperately need.

And then people question: “Why should consultants earn this much?”The answer is simple—because we earn it with sleepless nights, sacrifice, and sweat.

Final Word

Channel Partners are not middlemen. We are relationship builders, advisors, and the strongest bridge between developers and customers.

Disrespecting us means disrespecting the very ecosystem that keeps real estate functioning.

Every time a consultant is sidelined, three things happen:

• Trust is broken.

• Genuine support disappears.

• The system itself weakens.

No Cashback. No Backstab. Only Respect.Because without channel partners—deals don’t close, and dreams don’t become homes.

"The CP Voice"